David Ginn, 1983, A Scarlett Green Limited Numbered Edition copy number 226, pictorial cloth bound, Inscribed and Autographed. Thirteen chapters containing an enormous amount of material on this important aspect of the business side of magic, many colored photos, colored plates, and illustrations. Contents: Selling Your Act and Yourself, Some Basics of the Business, Using Caricatures and Line Drawings, Business Cards That Promote You, Business Letterheads, Booking Letters That Sell You, Story Angles and Press Releases, Newspaper Publicity, Show Posters, Good Publicity Photos, One Sheet Flyers, Four Page Brochures, End Matters. Spine a bit concave due to weight of internals. Condition very fine. |